Our Mission
Solving the Global Literacy and Numeracy Crisis
PIAAC 2023 data reveals an alarming truth: 28% of American adults now struggle with basic literacy, up from 19% just six years ago. We're building AI-powered adaptive learning to help every person—child or adult—master the foundational skills essential for success.
The Crisis in Numbers
The Programme for the International Assessment of Adult Competencies (PIAAC) is the gold standard for measuring adult skills globally. The 2023 results reveal a crisis that demands action.
What These Numbers Mean
For Individuals
- •Difficulty reading medication instructions, contracts, and official documents
- •Barriers to employment and career advancement
- •Challenges managing finances, budgets, and loans
- •Reduced ability to help children with homework
- •Lower civic participation and voting engagement
For Society
- •Hundreds of billions in lost economic productivity annually
- •Increased healthcare costs due to medication errors and health literacy gaps
- •Higher incarceration rates correlated with low literacy
- •Widening inequality as skilled workers pull ahead
- •Workforce unprepared for digital transformation
Why Skills Are Declining
Understanding the causes is essential to building effective solutions. Research points to several converging factors.
Skill Atrophy
Like muscles, cognitive skills weaken without use. Adults who don't regularly read challenging material or perform mental math experience gradual decline. The "use it or lose it" principle applies to literacy and numeracy.
Educational Debt
Foundational gaps from K-12 education compound over time. Students who advance without mastery accumulate "educational debt" that becomes harder to address as they age. Our education system promotes advancement by age, not competence.
Technology Dependency
Calculators, spell-check, GPS, and voice assistants reduce cognitive exercise of foundational skills. While technology enhances productivity, it can atrophy the mental muscles that perform these tasks manually.
Shift to Short-Form Content
The shift from books and long-form articles to tweets, TikToks, and short videos reduces exposure to complex sentence structures and extended arguments. Reading stamina deteriorates without practice.
Inadequate Adult Education
Traditional adult education programs are underfunded, inconvenient (fixed schedules, locations), and often stigmatizing. Many adults who need help never seek it due to embarrassment or logistics.
Accelerating Complexity
While skills decline, the world demands more. Digital literacy, data interpretation, and quantitative reasoning are increasingly required for jobs that didn't need them a generation ago.
Our Solution: AI-Powered Adaptive Learning
Pitch Rise combines proven learning science with modern AI to deliver personalized education at scale— reaching the millions who need help but can't access traditional tutoring or adult education programs.
For Everyone
- ✓Adaptive difficulty that adjusts in real-time to your performance
- ✓AI tutoring available 24/7—get explanations whenever you're stuck
- ✓Multi-subject coverage: Math, Reading, Logic, Latin, Greek, Writing
- ✓Gamification with XP, streaks, achievements, and leaderboards
- ✓Privacy-first design—learn without embarrassment or judgment
- ✓Mobile-responsive for learning anywhere, anytime
Why It Works
- ✓Zone of Proximal Development optimization—always the right challenge level
- ✓Spaced repetition scheduling for long-term retention
- ✓Mastery-based progression—no moving on until you've got it
- ✓Immediate, specific feedback on every problem
- ✓Growth mindset messaging that emphasizes effort and progress
- ✓Research-backed methodology from decades of learning science
Grounded in Learning Science
Our approach isn't based on gimmicks or trends. It's built on decades of rigorous research into how humans actually learn and retain information.
Zone of Proximal Development
Lev Vygotsky (1978)
Learning happens best when challenges are just beyond current ability but achievable with support. Our adaptive algorithm keeps every learner in their optimal challenge zone—never too easy (boring) or too hard (frustrating).
Spaced Repetition
Hermann Ebbinghaus (1885)
Memory retention dramatically improves when review sessions are spaced over time rather than crammed. The "forgetting curve" shows we lose information rapidly without reinforcement at optimal intervals.
Mastery Learning
Benjamin Bloom (1968)
Bloom's research showed that 98% of students can achieve mastery if given enough time and proper instruction. The "2 Sigma Problem" demonstrated that one-on-one tutoring outperforms classroom instruction by two standard deviations.
Feedback Impact
John Hattie (2009)
Hattie's meta-analysis of 800+ studies found that immediate, specific feedback is one of the highest-impact interventions for learning, with an effect size of 0.73 (well above the 0.40 threshold for significance).
Growth Mindset
Carol Dweck (2006)
Students who believe abilities can be developed (growth mindset) outperform those who believe abilities are fixed. Praising effort rather than intelligence leads to greater persistence and achievement.
Who We Serve
Pitch Rise is for anyone who wants to strengthen foundational skills—from first graders to grandparents, from students to working professionals.
K-12 Students
Personalized practice that adapts to each student's level. Build solid foundations for future academic success.
Adult Learners
Rebuild literacy and numeracy skills privately and at your own pace. No judgment, just progress.
Families
Learn together. Parents can improve their skills alongside their children, modeling lifelong learning.
Educators
Use Pitch Rise as a differentiation tool. Identify student needs precisely and let AI handle personalized practice.
Employers
Assess and improve workforce foundational skills. Reduce training costs and improve productivity.
Workforce Programs
Scalable solution for adult education centers, libraries, and community organizations.
Our Data Sources
The statistics cited on this page come from authoritative sources.
PIAAC (Programme for the International Assessment of Adult Competencies)
PIAAC is an international study coordinated by the OECD that measures adult skills in literacy, numeracy, and problem solving in technology-rich environments. It is the most comprehensive and rigorous assessment of adult skills available, conducted in over 40 countries.
Learning Science Research
Our methodology is grounded in peer-reviewed research from the fields of cognitive psychology, educational psychology, and learning sciences. Key references include:
- • Ebbinghaus, H. (1885). Memory: A Contribution to Experimental Psychology
- • Vygotsky, L.S. (1978). Mind in Society
- • Bloom, B.S. (1984). The 2 Sigma Problem: The Search for Methods of Group Instruction as Effective as One-to-One Tutoring
- • Hattie, J. (2009). Visible Learning: A Synthesis of Over 800 Meta-Analyses Relating to Achievement
- • Dweck, C.S. (2006). Mindset: The New Psychology of Success
Join Us in Solving This Crisis
Whether you're a learner seeking to improve your skills, an educator looking for better tools, or an organization wanting to help your workforce—Pitch Rise is here.